Comments on: Improving Adwords

By: Amr

Amr — Sun, 26 Apr 2009 21:24:08 +0000

The new interface features:
* Performance graphs: Spot trends over time with custom graphs on every campaign management page.
* Insight across ad groups: Focus on the high-impact areas of your account faster with new roll-up tabs on every page. You can see and edit keywords, placements or ads from across your entire account on a single tab.
* In-line editing: Want to change a keyword or bid? Click on it and make changes in-line instead of loading a separate page.
* Reports integration:Want to know where your ads are showing? Integrated search-query and URL reports help you make better targeting decisions based on where you get traffic.
* Easier content network management: Improve content network performance through a new Networks tab. Look at statistics for the placements where your ads have appeared, and then take action by setting unique bids or excluding placements directly from the report.

By: Amr

Amr — Wed, 24 Dec 2008 07:42:27 +0000

The keywords quality score and the first page bid estimate, show up now in the new Google Adwords Editor V 7.0.0.

Come on guys where is the Ads quality score, and the IS.. :)

By: Chris Lude

Chris Lude — Sun, 09 Nov 2008 14:40:21 +0000

Haytham, thank you for this fine posting!!

By: Haytham

Haytham — Tue, 04 Nov 2008 12:48:22 +0000

New Feature In Adwords editor V 6.5:
Keyword Opportunities
The Keyword Opportunities tool enables you to find new keywords for your account and add the new keywords directly to new or existing ad groups. The tool includes the following features:
Keyword expansion: Generate keyword ideas based on descriptive words or phrases. For example, enter the term “gourmet coffee” to see other related terms, along with the estimated search volume and competition for each keyword.
Keyword multiplier: Combine lists of terms to form a new keyword list. For example, your first list could contain adjectives, such as “cheap” and “discount.” Your second list could contain products or services, such as “hotels” and “motels.” The tool will then show you every possible combination of those terms, so you can select the appropriate ones for your account.
Thanks

By: Amr

Amr — Tue, 21 Oct 2008 15:37:53 +0000

The Keywords quality score now appears in the keywords report,, AWESOME!!

By: Amr

Amr — Sun, 12 Oct 2008 17:06:26 +0000

Now if u pointed your mouse over the Magnifying glass icon, it gives you the quality score by a degree, like 6 out of 10 (6/10), that will help a lot with the keywords analysis and make it more specific and accurate.

By: Chris Lude

Chris Lude — Thu, 11 Sep 2008 00:33:29 +0000

Check out Google Ad Planner — further evidence that Google intends to subsidize search growth with new revenue from other forms of advertising.

Google is transforming itself from being the world’s search engine, to becoming the world’s advertising agency.

By: Chris Lude

Chris Lude — Thu, 11 Sep 2008 00:30:46 +0000

True! I like it, except, I wish “Summary” were the default.

Even so, we don’t run content and search together, because doing so mangles Google Analytics data.

By: Amr

Amr — Wed, 10 Sep 2008 09:09:34 +0000

If we choose now to show our ads for the search and content networks for the same campaign, the Adwords interface shows a separate statistics for them.and the ad performance on content sites doesn’t affect the search Quality Score or ranking on Google or the search network.

By: Amr

Amr — Tue, 09 Sep 2008 11:27:15 +0000

Now we can open an account in other MCC linked to our MCC through the AdWords Editor…Perfect!