Comments on: PPC Reporting Standards http://www.denver-ppc.com/pay-per-click-reporting/ How to Manage Pay Per Click Advertising Wed, 18 Nov 2009 11:45:20 -0800 http://wordpress.org/?v=2.8.4 hourly 1 By: clude http://www.denver-ppc.com/pay-per-click-reporting/comment-page-1/#comment-82 clude Wed, 02 Jul 2008 20:57:43 +0000 http://www.denver-ppc.com/?p=61#comment-82 When you include a selection of keywords or ads in the report, for whatever reason, be sure to include a basis of selection. Here's an example: I identified the following tangential keywords by reviewing the all-time keyword report for the LA-High Traffic campaign, and selecting those with click through rates of less than .05%: When you include a selection of keywords or ads in the report, for whatever reason, be sure to include a basis of selection. Here’s an example:

I identified the following tangential keywords by reviewing the all-time keyword report for the LA-High Traffic campaign, and selecting those with click through rates of less than .05%:

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