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	<title>Comments on: Continuously Improve PPC Ads</title>
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	<link>http://www.denver-ppc.com/analyze-ppc-ad/</link>
	<description>How to Manage Pay Per Click Advertising</description>
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		<title>By: clude</title>
		<link>http://www.denver-ppc.com/analyze-ppc-ad/comment-page-1/#comment-70</link>
		<dc:creator>clude</dc:creator>
		<pubDate>Wed, 18 Jun 2008 16:42:35 +0000</pubDate>
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		<description>&quot;The guy you&#039;ve really got to reach with your advertising is the copywriter for your chief rival&#039;s advertising agency.  If you can terrorize him, you&#039;ve got it licked.&quot;

Howard L. Gossage</description>
		<content:encoded><![CDATA[<p>&#8220;The guy you&#8217;ve really got to reach with your advertising is the copywriter for your chief rival&#8217;s advertising agency.  If you can terrorize him, you&#8217;ve got it licked.&#8221;</p>
<p>Howard L. Gossage</p>
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		<title>By: clude</title>
		<link>http://www.denver-ppc.com/analyze-ppc-ad/comment-page-1/#comment-30</link>
		<dc:creator>clude</dc:creator>
		<pubDate>Tue, 27 May 2008 16:18:40 +0000</pubDate>
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		<description>For more about how to avoid deleting ads, read http://www.denver-ppc.com/dont-delete-ads.</description>
		<content:encoded><![CDATA[<p>For more about how to avoid deleting ads, read <a href="http://www.denver-ppc.com/dont-delete-ads." rel="nofollow">http://www.denver-ppc.com/dont-delete-ads.</a></p>
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		<title>By: Inactive Keywords &#124; Denver PPC</title>
		<link>http://www.denver-ppc.com/analyze-ppc-ad/comment-page-1/#comment-26</link>
		<dc:creator>Inactive Keywords &#124; Denver PPC</dc:creator>
		<pubDate>Sun, 25 May 2008 21:29:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.denver-ppc.com/?p=62#comment-26</guid>
		<description>[...] This can be done by analyzing competitor ads and performing ad split testing. [...]</description>
		<content:encoded><![CDATA[<p>[...] This can be done by analyzing competitor ads and performing ad split testing. [...]</p>
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